South China Morning Post: JD.com-backed Thai fashion e-commerce site Pomelo is expanding its online-to-offline retail concept to Singapore

Date: 27-06-2018

Pomelo Fashion is one of the businesses focused on providing online-to-offline commerce where discovery and selection starts online and the buying ends in store. The Alibaba Group has called this strategy New Retail. Bangkok-based fashion startup Pomelo will open its first retail location in Singapore as part of its expansion into Southeast Asia.

Read the full article here:  https://www.scmp.com/tech/start-ups/article/2152678/jdcom-backed-thai-fashion-e-commerce-site-pomelo-expanding-its-online