Our Team & Advisors
Reina leads Lyra Ventures as general partner. Her passion for how technology is reshaping the fashion industry, and her experience investing in Asian markets, led her to recognise the opportunity for a unique fund dedicated to support startups re-inventing the business of fashion with catalyst for growth in Asia. Reina works closely with a wide network of experts in fashion technology from around the globe.
Debra is based in Singapore and is an advisor to fashion, retail and related technology brands, working with them on brand and product positioning, international expansion and funding strategies. She is a Board Director at WRAP, a non-profit based in Arlington, VA, USA that is dedicated to ensuring social compliance and integrity in global manufacturing, and she serves on the Advisory Board for DesignSingapore Council, Singapore’s national agency for design. She is also a member of the Advisory Council for Vogue Singapore, and a mentor in the FarFetch X Outlier Ventures Dream Assembly Base Camp accelerator for Web3 luxury fashion and commerce.
Alicia has broad experience across consumer & B2B tech, having worked with startups and strategic VCs in six cities around the world. She is an Israel-Asia Leaders Fellow and the co-founder of Makers with a Mission, an Israeli non-profit focused on empowering disabled communities through inclusive design.
Suraya is the operations manager and team assistant in Lyra Ventures. Suraya has been head of operations at a digitally-native consumer brand, a sub-surface analyst for Woodside Energy, and specialised in corporate actions at Commonwealth Bank. Suraya holds a Bachelor of Commerce (Economics and Corporate Finance) from the University of Western Australia.
Jonathan Price is a seasoned retail and consumer executive with over 30 years of experience. As the advisor to Lyra Ventures, he brings the experts both on operation and investment, drawn from years of his experience at TPG Capital, and leading global retailers such as Marks and Spencer PLC, The Body Shop. He also works closely with our founders to help them scale the business to achieve critical growth.
Koji is the executive vice president and Chief Financial Officer at ZOZO Inc. (TSE: 3092), the operator of Zozotown, which is Japan’s largest and most innovative fashion e-commerce platform. He joined ZOZO Inc. in its early years and leads the key strategic agenda and business management of the entire group.
Minoru leads the Consumer Goods & Retail Practice of Roland Berger in Japan. He focuses on the lifestyle industry, including apparel, cosmetics, luxury, retail, food & beverage and much more. He has also supported various private equity funds in conducting business due diligence and value-up strategy in the lifestyle industry and is also the strategic advisor of a well-known fashion tech start up in Japan.
Ori is the SVP of Sales for Dynamic Yield, a pioneer in personalization and AI technologies. Ori joined Dynamic Yield at the very beginning to lead the sales team and took it all the way from its first sale to its 2019 acquisition by McDonalds and beyond.
Carol has spent over 15 years in the fashion-tech sector in senior roles creating consumer products and innovative growth strategies for companies like FARFETCH, NET-A-PORTER and Topshop. She also works in the fashion-tech startup ecosystem and as an advisor and mentor. Currently, she is the Senior Director of Product Innovation at FARFETCH. Her role includes managing open innovation and new business development strategies for the group.
Yuki Kanayama is the founder of VASILY, the company behind Apple and Google’s award-winning fashion application, IQON. In October 2017, the company was acquired by ZOZO Inc, the owner of ZOZOTOWN, the largest fashion online shopping website in Japan.
Ciara has built a career around entrepreneurship, due diligence, investment execution, and portfolio support. She’s the co-founder of a vertically-integrated, digitally-native jewellery brand. Prior to this, she worked at White & Case in the Mergers & Acquisitions Group and Morgan Stanley in the Investment Banking Group executing M&A and capital markets transactions across South East Asia.
Dmitry has deep interest in the digital transformation of emerging markets, having witnessed the emergence of the digital economy in Russia. Based in Southeast Asia since 2005, he has worked for Yahoo! and IDG Ventures, a global VC. Dmitry is Partner at Cento Ventures which he founded in 2010, and is regarded as one of the Southeast Asia’s most established technology investors.