Founded: 2015

Founders: Ofer Fryman, Lihi Pinto Fryman, Idan Pinto, Helge Voss

HQ: Tel Aviv, Israel

Syte is a visual AI technology provider that improves retailers’ site navigation, product discovery, and user experience by powering solutions that engage and convert shoppers. With Syte, retailers can leverage shoppers’ inspiration and existing product interest to ensure they present the right products at the right time. Partnerships with technology innovators such as Microsoft, SAP, Naver, and Oracle have established Syte as a leader in the market. Powering the visual search within Samsung and other leading phone manufacturers allows Syte to increase the reach of their retail clients. Brands currently using Syte’s technology include Farfetch, Marks & Spencer, Forever 21, and boohoo.